Goneaway Supression

With approximately 7.2 million people moving house each year, over 11.5% of the population, it is essential to screen your data regularly to ensure you always have the most up-to-date information at all times, as it is all too easy to lose contact and therefore a potential paying customer.

Data Cleansing Services perform checks against all industry standard Gone-Away files - see list below.

• Gone Away Suppression File (GAS).
• Xpressions notifications.
• Absolute Movers - The Experian Gone Away File.
• disConnect - The Equifax Gone Away File.
• National Change of Address File (NCOA).
• Purity.

It is pointless trying to contact people who no longer live at the address you have for them. It is far easier, cost effective and best practice, to suppress them so they are not mailed in the first place. Otherwise you risk damaging your corporate brand image as well as losing money on mailing costs.

In some case Data Cleansing Services can also provide a new or 'forwarding' address for your contacts.

Upload your file(s) now for your FREE audit to check the current health of your database and
start saving money today.

Alternatively, call us now on 0208 481 9466 and one of our operators will be pleased to help.