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Data Cleansing
Data Cleansing means to update a database manually or by automatic processing. A database is the lifeblood of future business, but over time the quality degrades people move house, sadly some die, businesses close and data-entry skills are never good enough to eliminate duplicate entry of records and sometimes we just dont get all the information we require
we need to enhance our database by Data Cleansing.
There are a number of different data cleansing and data enhancement services we can offer, however the first and most important element is to ensure that the address is as accurate as possible for which we use Data Cleansing Address Enhancement.
We can then deduplicate the database so that people appear in it once only and then use various national databases to remove Goneaways, Deceased individuals, add New Mover addresses where people have moved, remove Closed Businesses, append or verify Telephone Numbers and use the main suppression files (MPS, TPS, FPS) where people have decided not to receive forms of direct marketing.
SEND US THE FILES YOU NEED CLEANSING FOR A FREE QUOTE
Upload your datafile now and we will analyse it for free and without any obligation. We will give you a report on what amendments and enhancements we can make to your data and how much it will cost (this varies depending on the quantity of records being processed) – If you don’t wish to proceed at that point, you don’t have to and it hasn’t cost you anything!
To send us your file for your free quote click here
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